Kurt König Construction Store
Family-owned company Kurt König specializes in rental and maintenance of construction machinery and equipment. As part of their digitization and rebranding campaign, we developed a holistic new look for the architecture and interior of the construction stores, as well as the warehouses.
Ordinary building materials and clean shapes - we developed a holistic new look for the architecture and interior of the construction stores and warehouses. From hammers to bulldozers, every kind of tool or construction machine can be rented at the construction store. Step by step, all eleven German locations are now being redesigned under our creative direction. First up was the construction of the new Göttingen location, which opened in spring 2022.
Stripped down to the essential
Our modern interpretation of the classic hardware store translates the new brand language into the space. Monochrome surfaces, clean shapes and displays made of common building materials set the stage for the presentation of products.